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View Full Version : the good folks at Kraft


HarryKeogh
1st July 2003, 07:28 AM
http://www.foxnews.com/story/0,2933,90842,00.html

so to do their part to battle the bulge in america kraft is reducing the size of the single serving oreo cookie packs (among other products).

now call me a cynic but isn't this just going to increase the profitability of their products? because i really doubt theyre going to cut the price as well.

Tormac
1st July 2003, 09:53 AM
I knew that somethign dumb would result over the trans-faty acid thing!

Now I'm going to have to eat 2 packs of oreos! I wonder how Hydrox is going to respond.

Ladyhawk
1st July 2003, 12:44 PM
Originally posted by HarryKeogh
http://www.foxnews.com/story/0,2933,90842,00.html

now call me a cynic but isn't this just going to increase the profitability of their products? because i really doubt theyre going to cut the price as well.

Cynic? Never. Prophetic? Absolutely! Doesn't this remind you of the same thing that they pulled with the "lite" candy bars....they had/have 33% fewer calories...'course, they're 33% smaller and 100% of the same price.

Personally, I'm not ticked at KRAFT. I'm ticked at the idiots who initiate these ridiculous lawsuits, alledging that companies like KRAFT are responsible for, or knowingly encouraging, obesity in the U.S. I'm tired of parents and vote-hungry politicians trying to target Mickey D's and KRAFT and other companies for the problem of obesity in this country. The bottom line is we have a lot of fat kids in the U.S. because it's easier to sit them down in front of a video game and shove a cookie in their mouth than it is to interact with them and actually PLAY HARD with them :mad:

Rant over. We now return you to your regularly scheduled program :)

Dancing David
1st July 2003, 04:26 PM
Well it is very funny that they would claim it is for health reason, but hen they could make them nutritios vegtable bars!

And to think it wasn't so long ago that Oreos were made with LARD in the cream filling.

kittynh
1st July 2003, 06:43 PM
LARD! I remember going to Germany for the first time and what I thought was white butter was lard!

What I don't get is why Yoplait made their yogurts smaller???

Less of the good stuff???

Cinorjer
1st July 2003, 07:19 PM
I saw that press release today, and started laughing. The guy in the next cubicle works in advertising, and I read it to him. He started laughing, and said he was going to use it in their next meeting as "marketing in action". He also said whoever in the Kraft marketing department came up with the "we're giving you less product for your own good" approach should get an award.

Of course it's all about giving you less product for your money. Instead of raising the price, cut the weight. It's an old trick with a new slant.

Thumper
1st July 2003, 09:11 PM
Originally posted by Ladyhawk

Personally, I'm not ticked at KRAFT. I'm ticked at the idiots who initiate these ridiculous lawsuits, alledging that companies like KRAFT are responsible for, or knowingly encouraging, obesity in the U.S. I'm tired of parents and vote-hungry politicians trying to target Mickey D's and KRAFT and other companies for the problem of obesity in this country. The bottom line is we have a lot of fat kids in the U.S. because it's easier to sit them down in front of a video game and shove a cookie in their mouth than it is to interact with them and actually PLAY HARD with them :mad:



AMEN!

reprise
1st July 2003, 10:20 PM
Just as long as they don't start messing with the Vegemite™! (Y'all did know that particular Australian icon is made by Kraft, didn't you?

I'll try to arrange emergency shipments of Oreos from the Australians like myself who can't understand how anyone could possibly eat (let alone enjoy eating) something which is so sickeningly sweet.

Tormac
2nd July 2003, 06:06 AM
reprise generously offered
I'll try to arrange emergency shipments of Oreos from the Australians like myself who can't understand how anyone could possibly eat (let alone enjoy eating) something which is so sickeningly sweet.

Oh oh, you may be my hero reprise.

You should try Oreos with Jim Beam over vanilla ice cream. Mmmmmmmmmm <eyes glaze over>

I'm not sure what commodity we have in the states that I could offer in trade, but if there is a sandwich cookie shortage here in the states we could defiantly do a deal. ;)

I’m just glad that they have not tried to make tofu filling yet, or something else along those lines.